Dr Pepper Museum and Free Enterprise Institute

The Dr Pepper soft drink was invented in 1885 by pharmacist Charles Alderton at Waco's Old Corner Drug Store. Today, in his 1906 bottling plant, a lifelike model of Alderton describes his concoction. Exhibits and films look at manufacturing and marketing, including an amusing series of old TV commercials. The third-floor Free Enterprise Institute lauds the soft-drink industry as a success story of American capitalism.

Useful information

Address : 

Henderson Avenue

Phone:

+1 254-757-1025

Price:

free of charge

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Other ideas « Art and Culture »

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